Program Officer

Agency for Integrated Rural Development (AFIRD) is a respected and forward-looking organization operating within Uganda's marketing, sales & pr sector. Recognized for its dedication to operational excellence, integrity, and stakeholder value, the organization fosters an inclusive work environment with a mission to deliver sustainable impact and service excellence nationwide.

The Program Officer is a vital position at Agency for Integrated Rural Development (AFIRD), responsible for steering core operational priorities, maintaining high standards of service delivery, and collaborating with cross-functional teams in Wakiso. In this role, the incumbent will leverage their specialized knowledge to resolve day-to-day challenges, drive team performance, and support the strategic objectives of Agency for Integrated Rural Development (AFIRD).

• •Drive revenue generation, market expansion, and customer acquisition targets across Wakiso and surrounding territories.
• •Manage key commercial client relationships, distributor networks, and retail partner accounts for Agency for Integrated Rural Development (AFIRD).
• •Execute direct sales promotions, field activations, and product demonstration campaigns to exceed monthly targets.
• •Monitor competitor pricing, product availability, and market share trends across Ugandan retail and trade channels.
• •Deliver persuasive commercial pitches, contract negotiations, and formal quotation presentations to prospective clients.
• •Oversee inventory replenishment, stock display standards, and product merchandising across designated outlets.
• •Ensure rigorous adherence to commercial credit policies, timely invoice reconciliations, and payment collections.
• •Prepare weekly sales pipeline forecasts, customer feedback summaries, and territory performance reports for management.

• ✓Bachelor's Degree or Diploma in Business Administration, Marketing, Commerce, Economics, or a related field.
• ✓Minimum of 2 to 5 years of progressive experience in direct sales, retail management, or business development in Uganda.
• ✓Demonstrated track record of meeting or exceeding ambitious sales quotas and expanding client portfolios.
• ✓Strong interpersonal communication, persuasive negotiation, and customer relationship management skills.
• ✓Proficiency in point-of-sale (POS) systems, CRM software, and Microsoft Office (Excel, PowerPoint).
• ✓Deep understanding of the Ugandan consumer market dynamics, trade channels, and regional distribution networks.

Key Skills & Competencies